In this article i am going to list down 9 powerful on page SEO techniques that work like a charm!
These are 9 tactics that you can use to optimize every page on your website!
Today keyword stuffing your articles will get you banned and with Google's new hummingbird and Ranbrain updates on page SEO is much more different than it used to be!
It is much more complex but one thing that has not changed is that there is a right way and a wrong way to optimize your content.
And in this article you will learn the right way!
So without further ado let's begin.
Use Super Short URL's in a recent study by Brian Dean of backlinko.com,his team and him analyzed over 1000000 websites and found that short URL's tend to rank better than long URL's!
Fortunately it is super easy to use short URL's on your website.Whenever you are publishing a new page,make the URL short and sweet!
Target Keyword in URL Speaking of URL's our next technique is that you use your target keyword in your URL.Again this is really simple and easy but it can bring a significant change in your rankings!
So when you are creating URL's make sure that you include your target keyword in your URL!
For example if you are targeting the keyword 'SEO TOOLS' then your URL should be XYZ.COM/SEO-TOOLS!
Doing this can dramatically change your rank in search engine's!
Use LSI keywords OK so now it is time for our next technique which is to use LSI keywords.LSI keywords are words and phrases that search engine's use to understand what your content is all about!
For example let's say that you are writing an article about the SImpsons.How weird would it be if your content would not include terms like
In the SEO world these closely related terms are called LSI keywords,and when you include these LSi keywords in your article it helps Google understand your content's topic!
So how do you figure out which LSI keywords to use?
There is a simple strategy that you can use is to search for your target keyword in Google then,go to the bottom where Google shows you the 'related searches section' the terms in bold text are usually are great LSI keywords that you can sprinkle into your content.
With that here is the next tip!
Publish long content Remember that Brian Dean study that i mentioned earlier,they found something very interesting in that study,something that goes against conventional wisdom in the SEO and content marketing world and that discovery was that longer content tends to outrank shorter content!
In fact the average result on Google's first page were articles which were 1890 words or longer.
So why does longer content work better?
because longer content tends to contain more of those LSI keywords that we talked about earlier,when you write long in depth content you naturally include more keyword which makes Google happy.
Also Google may have an inherent preference for longer content.
Remember that Google wants to show their Users the best content and if your page provides someone with a comprehensive answer to what that person is looking for then Google will want to rank you high up on the irst page.
In fact this website's highest ranking content is this website's longest written content!
OK now let's dive right in with technique number 5.
Optimize your title tag for click through rate Now you may already know that you should include target keywords in your title tag,that is on page SEO 101!
But you may not know is that you should also optimize your title tag for click through rate.
Because it is a huge Google ranking factor now,in fact a Google engineer gave a recent presentation where he confirmed that they use CTR as a ranking factor.
If people search for a keyword and click on your result,that sends a strong message to Google that you are a great result for that search.And they will likely give you a ranking;s boost!
So how can you optimize your title tag for CTR?
Here are two quick tips that work great
the first one is
Include numbers in your title The reason you should do this is because number's grab attention.In fact a study by conductor found that headlines with numbers get 36 percent more clicks(which is a lot).
Another simple way to boost your CTR is is to add brackets and infographics
Once Hubspot analyzed 3000000 headlines,they discovered that brackets and parentheses boosted CTR by an average of 38 percent.
So let's say that you had a title that said
10 ways to lose weight
but if you added brackets for example
10 ways to lose weight [workout plan] you can significantly boost your page's click through rates.
This simple tactic works so well that you should use brackets in all of your posts.
External Links Technique number 6 is to use a lot of external links.Some guys at Reboot Online ran an interesting SEO study.
They made up a new keyword that had 0 search results in Google,then they created 10 different websites that were optimized around that keyword.Five out of the 10 websites linked out to other websites and five of them had no external links.
What do you think happened?
The 5 sites that contained links out ranked a 100 percent of the other sites without the external links.
So it should be clear that Google uses external links as an on page ranking factor.the question is 'how can you use them on your site?'
It is simple include 2 to 5 outbound links to authority resources in every single article.
You should generously link out to resources that would help your reader's out.And these external links make a small but a significant difference in your rankings.
Internal Links Now that you have learned how to tackle external links you should now focus on internal links!
This is extremely easy,whenever you publish a new piece of content make sure to link back to 2-5 older pages on your website.
But that does not at all mean that you start linking out to any page that you want to.You should link to pages that are relevant to the article you are writing for example if you are writing an article on 'How to blog' thn you could link out to another one of your articles which was '10 things that bloggers must always remember when blogging.'
You get the idea right?
If you want to get the maximum benefit from your internal linking you need to use them strategically!
That is all there is to it!
Maximize Site Speed Site speed is one of the few ranking factor's that publicly confirmed,A faster sight will definitely give you a slight edge over your competition.
So how can you make you site load faster?
First invest in premium hosting,when it comes to your web host you get what you pay for.if you are using in of those cheap $5 hosting plans then obviously your site is going to load slower compared to other sites.
You should always use premium hosts like
or any other similar host.These hosts are not cheap but the boost that they provide are well worth the investment.
The second way to improve your site's speed is to use a CDN.CDN's deliver your sites content closer to where you user lives,which makes your site load faster.
With that being said it is time for my last tip.
Include multimedia in your content This includes screenshots,videos and also charts.All this multimedia will make your content more valuable to your readers!
Make no mistake,user experience is something that Google directly measures.
For example if your page has a high bounce rate and a low time on site,Google will drop your rank.On the other hand if people stick to your content like super glue they will wan to show more of your content to more people.
And multimedia will keep your users engaged which means that they will spend more time in your site.
Conclusion Did you learn something new in today's article,if so then i am glad!
If you want new articles then don't forget to visit my website again!