One of the most important thing for bloggers is to grow their email list.
This can help in marketing purposes a lot.So without further ado i am going to tell you how you can grow you email list,to reach out to more people and share with them your blog or blog posts!
Simply create appealing graphics Social media images that are kind of thrown together are a big NO NO! Whether they may be on Instagram or Pinterest, also having the wrong dimensions can be a really big problem too.
I hate to say it but we live in a very visual world,Nobody is going to sign up if you don't put in a lot of effort in your graphic!
So make sure that you present your potential users with the best visuals possible!
Write all your social media posts about the reader Try to get in your readers mind,and try to figure out what they would want to see and don't take it personally but social media messages are not just about you,they should be pointed at your readers!
Here is an example of a good and bad social media message,let's start with the bad one first!
'Hi,here is a freebie,check it out! and then you also post the link with it!'
This is just about how YOU just created a freebie and let's be really blunt here,that is really boring and no one is going to click on it.
But here is an example of a good social media message!
'Hey,are you interested in creating a blog? I just created this free 7 day course that you can join!
Here is the link(insert link).
i can give you different tips on strategies that you should use and what not!
You probably get the idea,provide some sort of detail in there that shows them that your content is worth their time!
People are far more likely to click on that!
Edit all your social media profiles to create consistency
So every time you post new content make sure that you post in on all your social media profiles,that way if people find you on different platforms that way they will see the same post again and again.
This will tell them how consistent you are with your work!
They are far more likely to click,if they are reminded a lot of times to do so.
Link directly to the landing page or to the sign up form Please don't ever sen your potential users on a wild goose chase trying to find the incentive that you talked about in any of your bio's,In any of your pins or anything like that!
Link directly to the sign up form because if you are going to make your users work for incentives then,they are not going to sign up,because most probably they are lazy!
That is the truth,make everything as easy as possible for your users!
Even if the people are not lazy then there are a lot of other bloggers out there who are going to make it easier for their user to sign up,and this way you will end up losing a lot of potential subscribers from your email list!
Ask people to share Simply ask people to share your provided incentive,there is absolutely no shame in asking people to share it.The best way to do it is to add a link to your lead pages where it says 'invite a friend'
You want to be really polite,like for example saying
'Hey will you please invite other people who might be interested in this incentive (whatever that may be)
And also add Thanks at the end!
Those two magic words (Please and thank you) go a long way!
MaintenanceYou if you are someone that just talks about themselves,their blog or their business and you never talk about anything else,like for example not communicating with other bloggers or not recommending anything to users...it will get super annoying.
be sure to connect with bloggers,people and reader and always ask yourself this question that what is the one thing that you could do to improve yourself,because trust me you will learn so much from everyone out there.
So you definitely don't want to make everything about you,because that is going to turn people off in the long run.
Harness the power of live and recorded videoOne of the most powerful ways to gain new subscribers is to humanize your brand through video!
if you are nervous about doing webinars,instagram live videos,facebook live videos etc then you can do record videos!
Honestly being able to hear a person's insight through video makes a lot of difference as to how people will view you and your brand!
Your viewers are most likely to remember you like this,and they will also remember the things you told them!.
I know going live can be a bit intimidating but you don't need to go full throttle at the start,just take baby steps and if you really want to grow then you have to do this!
ConclusionSo remember you have to promote hard,you have to connect,and keep in mind that social media is really helpful!
Just keep at it and you will eventually turn your brand into a well established one!
i hope this article was helpful,until next time,
Cheers!