Let me ask you,are you trying to figure out a way to stand above the crowd,you know are you tryingto rise above the crowd?
if so what i am about to share with you is going to make a big difference for you!
Also if you want to know how to convert people,who don't even know you into loyal subscribers then this article is perfect for someone like you.
Leadership You need to develop content ,whether it is written or in audio form,or in video form,because you are essentially a thought leader and you have specific ideas,perspectives and insights that you need to share!
So why you need to develop content around your uniqueness,around your message is because you are a thought leader!
In short you want to share your thoughts,otherwise how else will anyone find out what you are all about?
Generates Good Will The second reason is that content generates massive good will.
Let me give you an example,if you by chance land on a website and see a product and underneath the product or somewhere around it is the option to buy it,you are not going to click the buy it option,are you?
No,because the first question that will come to your mind will be,What is this?
Or Who's product is this?
And you are not going to buy the product,however if you,instead of just asking your customers to buy your product,you provide them with value and content,over time what will happen is that you will shift the relationship
with the customers to someone who is adding value to their lives instead of always asking for a sale.
So think about one of the most important and common questions in your niche,think about the problems that people are dealing with and think how can you help those people out?
Make videos.write blogs and doing so will position you as a thought leader and as an expert in your niche.
Word of Mouth Content is the best way to generate word of mouth!
In today's world,social media is king and if you are providing valuable content then you would obviously want to share it with other people,who may find your content valuable!
So when you are creating content,think about whether if your content is valuable enough,if it is then people will be like 'Wow i need to share this' and that's the new currency in the online business.
So,content is going to help you spread your message and if it is amazing then it is going to spread without you having to do anything,which is pretty cool!
Repels and attracts the right people Content will repel and attract the right people for your business!
it repel's people from doing business with you,so let me give you an example if you make a video related to blogging and if people like that video because they feel that you are an expert in the field of blogging then people will be like 'yes i like what you are saying and they will attentively listen to what you have to say'
If you don't know what you are talking about or how you should present your content then you need to figure it out!
Content lowers resistance Content lowers the resistance of people to do business with you!
But for this to happen you need to add some sort of value to your content.it is not like you have to spend millions on putting up billboards no,just a simple tweak can go a long way!
You need to provide your content,to the people in a way that actually speaks to their problems and helps solve them,overtime when you develop a good relationship through education,which essentially is marketing,overtime people will begin to trust you!
And as you build that relationship (even virtually) the barrier to them doing business with you deteriates!
So they will likely buy your stuff and become more loyal to your brand.
Google Values Content In today's day and age one of the most important reasons why you should come up with quality content is because Google values content above everything else,so Google is trying to rank websites what other people are deeming these websites as (important or not important)
So if you have a website that talks about how to lose weight and your website's main focus is computer,then guess what your website is not going to rank for 'how to lose weight'!
However if you are providing amazing content on how to lose weight and if people really love your conten and share it then that will tell Google that hey 'this is a great website' and eventually Google will rank that website higher!
Content is Evergreen The last reason why content is super,important is because it is evergreen,if you are creating content around problems that are pervasive that people will always have in the future,for instance 'how to lose weight'
Or something similar,then know this,that
that is evergreen content that people will always search for and if you are providing answer to such questions then that is a huge factor as to why content is really important!
The key is that your are expressing your thoughts and your are getting you message heard and also that you are providing solutions!
conclusion So there you go guys these are the 7 most important reasons why content is really important!
Hope this article helps you out,